ENRGISED project is a collaboration between the Delft University of Technology (TUDelft) and the University of Utrecht (UU). The project will investigate the social contagion of decision-making for renewable energy. Or in other words, how people are influenced by others in their networks to switch to renewable energy sources.
The project aims to support the national transition away from natural gas use, by co-creating an intervention strategy with key stakeholders that can be used by municipalities to mobilize households. The idea is to make these alternatives more acceptable, more within reach, and more accessible from a household perspective. From the concept of social contagion, we will look then at how one can mobilize another and promote change through a social network-driven process (for more information, please play the project video below).